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The corner shop was set up by an American social media tycoon who grew up in the area - but some locals have had a thing or two to say about the prices.

An American social media tycoon renovating an English village has turned the local store his great-great grandfather built into the UK’s “poshest corner shop”. Michael Birch made his fortune by helping set-up several social networking sites including Bebo - which he sold in 2008 for $850 million.

He has since been spending his cash buying buildings and land in Woolsery in north Devon, where some of his family are from and he visited as a boy. Birch and his wife have already bought the local pub, fish and chip shop, manor house, several properties as well as 90 acres of farmland.

Inside the UK’s ‘poshest’ corner shop - where a bottle of milk costs £2.10